top of page

When Moroccan embroidery becomes a lever for female emancipation

Beyond its beauty and finesse, Moroccan artisanal embroidery carries within it a profoundly human dimension: that of integration, the promotion of female skills and emancipation through work. Through committed initiatives such as the one led by B(r)odraps by Moodbox in collaboration with Lumière de Tazert , the art of thread becomes a tool for social transformation.


Embroidery that carries culture and the future

Rooted in Andalusian, Ottoman, and Berber traditions, Moroccan embroidery reflects the country's diverse identity. From Fez to Tetouan, passing through the High Atlas, each region has developed its own patterns, colors, and techniques. The Fez stitch , reversible and extremely precise, is one of its most refined symbols.

Today, these techniques are still passed down, but they take on a new dimension : they become a means of expression, income and pride for the women who practice them.


Tazert Light: The Art of Embroidery to Rebuild Oneself

In southern Morocco, the Lumières de Tazert Association trains and employs women in precarious situations, teaching them the skills of traditional embroidery. Each tablecloth, each pillowcase, each embroidered placemat is the fruit of several hours of patient work , but also of a personal story , that of a woman who finds her place, her dignity and her independence.

Thanks to this model, craftsmanship becomes a lever of autonomy , far from impersonal production chains.


Unique, ethical and sustainable pieces

All products are made from carefully selected natural materials :

  • The bed linen is made of Egyptian cotton percale , for a soft, resistant and breathable feel.

  • The table linen is made from white linen , an ecological fiber that requires neither pesticides nor intensive irrigation.

Each piece is embroidered by hand , without a machine, in total respect of the rhythms of traditional craftsmanship. The result: refined, durable linen, carrying values, and fully anchored in a responsible approach .


Craftsmanship and commitment: an informed consumer choice

Buying an embroidered tablecloth , a handmade placemat or a sheet decorated with Fez stitch is not just about bringing an exceptional object into your home. It is:

  • support women who make a living from their know-how,

  • preserve an endangered cultural heritage,

  • consume less, but better.


Discover our entire collection in Boulogne-Billancourt or on our website!









 
 
bottom of page